— CHARLES BEST, Founder, DonorsChoose.org
— CHARLES BEST, Founder, DonorsChoose.org
— HOWARD W. BUFFET
— HOWARD W. BUFFET
— LESLIE CRUTCHFIELD, Co-Author, Forces for Good and Do More Than Give
— LESLIE CRUTCHFIELD, Co-Author, Forces for Good and Do More Than Give
— KATHRYN M. MCCARTHY, Director, Rockefeller Trust Company N.A.
— KATHRYN M. MCCARTHY, Director, Rockefeller Trust Company N.A.
MEDIA
“Today’s emerging generation of donors are driven by a new definition of success: impact. This is clear through Goldseker and Moody’s work, which uncovers the motives and approaches driving today’s new strategic philanthropists. Many close friends are profiled in this book, and I can attest to their earnest, values-driven approach. For anyone who is eager to understand the next gen donor, this book offers truly valuable insights.”
—Howard W. Buffett, Lecturer in International and Public Affairs, Columbia University; Co-author, 40 Chances: Finding Hope in a Hungry World
“Generation Impact: How Next Gen Donors are Revolutionizing Giving, by Sharna Goldseker and Michael Moody, shines a powerful, inspiring spotlight on today’s most significant and promising characteristic of American philanthropy—the energy, innovation, and determined quest for impact of Gen X and Millennial donors. This beautifully-written, long overdue book is peopled with an engaging array of young women and men, often speaking in their own names and voices, who are already doing great good for society and who, if history is any guide, are likely to lead America’s philanthropic sector to its most impressive impact-achievement ever! This book is guaranteed to send soaring the spirits of anyone who cares about the present and future of America’s civic sector today.”
—Joel L. Fleishman, Author, The Foundation: A Great American Secret: How Private Wealth is Changing the World; Professor of Law and Public Policy, Duke University
“Finally! Goldseker and Moody have produced a sorely needed, clear-minded view of how Millennials and Gen- Xers approach giving. They slash some stereotypes—like Millennial selfishness—and offer other fresh views, showing in some ways how next gen donors approach philanthropy differently than previous generations, such as their willingness to “use all the tools” and drive impact through for-profit as well as more traditional charitable means. But many young philanthropists are also simply following in their parents’ footsteps. This honest look at next-gen philanthropy, told with well-written, real life examples, is a must-read.”
—Leslie Crutchfield, Co-Author, Forces for Good and Do More Than Give
“Philanthropy is changing, and with it, the world. Generation Impact demonstrates, with data and vivid personal stories, that Gen Xers and Millennials are aligning their values, their giving, and their lives. This is must-read book for anyone concerned with the future of philanthropy.”
—Peter Singer, Ira W. DeCamp Professor of Bioethics, Princeton University, Author of The Life You Can Save and The Most Good You Can Do
“Generation Impact profiles a new generation of philanthropists and demonstrates how they could influence society more than any generation to come before them—making this a book relevant to readers from all walks of life.”
— Charles Best, Founder, DonorsChoose.org
“By sharing firsthand stories of inspiring next gen donors and how they embarked on their philanthropic journeys, Goldseker and Moody provide a fascinating roadmap for how others might leverage their resources to change the world.”
— Coventry Edwards-Pitt, Chief Wealth Advisory Officer, Ballentine Partners, LLC; Author, Raised Healthy, Wealthy & Wise
“Generation Impact is a thoughtful, astute exploration that shows how new and established families can engage with the next generation to regenerate family philanthropy, deepening their legacy and broadening their impact.”
— Melissa A. Berman, President, Rockefeller Philanthropy Advisors
“If you are looking for a primer on how the next generation of major donors will affect your organization, read Goldseker and Moody's Generation Impact. This is the source for understanding how wealthy millennials are reshaping philanthropy.”
- Derrick Feldmann, President, Achieve; Lead Researcher, The Millennial Impact Project
“Michael and Sharna are the premier leaders on next gen philanthropy. They eloquently demonstrate the stories and strategies to leverage impact, educating readers on the unique value of next gen donors—today and tomorrow.”
- Emily Davis, Author, Fundraising and the Next Generation
“Anyone who participates in philanthropy—whether as supporter or recipient—needs to understand the profound changes that are being led by a new generation of donors. The fascinating first-person essays in this book, along with the keen analysis and commentary by authors with deep personal experience in the field, offer new and important insights into the minds of the young donors who will help shape philanthropy’s future.”
- Mark Kramer, Founder and Managing Director, FSG; Visiting Lecturer, Harvard Business School
“With great abundance comes great responsibility. In Sharna and Michael’s stunningly important book we have a deep and learned look into how (with “engagement”) and why (“to achieve impact”) Gen Xers and Millennials are becoming today’s philanthropists. Give yourself the gift of knowing what to expect as you engage with emerging philanthropists from these cohorts. Join these authors as they bring to life the motivations, actions, and philosophies of giving of these remarkable, dedicated philanthropists who expect to help solve the social, economic, political, and cultural issues of the past and present, and who want to lead us toward a magnificent future for our planet and its peoples. I am sure that many of my silent generation cohort will love learning about the feeling of engagement and passion for impact among these young philanthropists.”
-James (Jay) E. Hughes, Jr., Author, Family Wealth: Keeping it in the Family, Family and The Compact Among Generations; Co-author, The Cycle of the Gift, The Voice of the Rising Generation, and Family Trusts
“Generation Impact shows how next gen donors tick, why and how they want to give, and keep giving. The next generation of major donors will change the world like no other philanthropists in history. That is a global movement. From New York to São Paolo, I can attest that Goldseker and Moody’s snapshot of next gen donors is on point.”
- Daniela Nascimento Fainberg, Founder, Instituto Geração, Brazil; Global Philanthropist Circle Representative in Brazil, Synergos Institute; Family Philanthropy Advisor
“The new book by Sharna Goldseker and Michael Moody won’t be a classic someday. It is. Now. Their book is all about now and giving and this generation that, right before our very eyes, emerged from being the “next generation” to what Goldseker and Moody reveal is the “now generation”—that generation with the intellectual, human, and financial capital needed to tackle the massive challenges confronting the planet, the country, and their own backyards. The Goldseker/Moody approach to telling the stories of these givers and this new age of giving is fresh and creative: at once inspirational and how to, heartening, and instructive. For families, emerging philanthropists, and old pros trying to disrupt themselves, this book is a lantern in dark times, a light in the world we are all trying to fathom—and fix.”
- Joline Godfrey, Author, Raising Financially Fit Kids
“This book makes me feel good knowing the rising generation is poised to fix all the things. Yay, young people!”
- Nancy Lublin, CEO, Crisis Text Line; Former CEO, DoSomething.org; Founder, Dress for Success
“Goldseker and Moody pull the curtain back from the broad terms of “Next Gen” and “Millennial” to help us see the real personalities and lives of those who are using their wealth to change the world. While previous generations and mainstream finance think in "either/or” frameworks of making money or giving grants, these new century fiduciaries operate within an understanding of blended value and seek to structure their capital to generate various levels of financial return with social and environmental impact. Generation Impact profiles a diverse set of actors seeking their own paths to being responsible asset owners in support of our world’s most promising changemakers.”
- Jed Emerson, Founder, Blended Value Group
“There is a new generation of donors and the time to get to know them is today! Goldseker and Moody show us how to tap into their philanthropic minds as they transform the world of giving. Filled with fascinating first-person stories as well as insights from years of research, this will be a book you pull off the shelf again and again so you can make the most of the coming philanthropic revolution.”
- David Stillman, Co-author, Gen Z @ Work
“This is awesome! A must-read. The authors Goldseker and Moody have given voice to a generation of philanthropists who are already beginning to change the face of giving. However, they do much more—they give us access to how this generation thinks about the world, their place in it, and how to create social change. These young people are creating a revolution and the authors—in a cogent and thoughtful manner—enlighten all of us, families and their advisors, about how to further the positive force of their efforts.”
- Fredda Herz Brown, Founder and Senior Consultant, Relative Solutions; Founding Board Member, Family Firm Institute; Co-author, The Family Wealth Sustainability Toolkit
“Goldseker and Moody’s research makes it clear that the Millennial Generation of philanthropists prioritizes impact as a core value. Drawing on the extraordinary voices of this rising cohort of donors, Generation Impact speaks of their growing emphasis on seeing results, in measurable ways, with the broadest and most sustainable benefit. Carried along by compelling narratives more than dry research data, the reader comes away impressed with how much the current generation is striving to honor the past while energetically adapting philanthropy for the future. Generation Impact is a remarkable book that, like its subjects, renews optimism for the world ahead.”
- James Grubman, PhD, Family Wealth Consultant and Author, Strangers in Paradise: How Families Adapt to Wealth Across Generations
“Generation Impact is a masterful compendium of stories, interviews, and survey data that informs us all about the who, the how, and the why of next generation philanthropy. It is an important reference for multigenerational families and their advisors as they address the “now generation” of donors and their unique “tool boxes” of strategies. I particularly found the real life stories in their own words helpful to understand the alignment of the personal, professional, and philanthropic lives of Gen X-ers and Millennials. Sharna and Michael have written a well-documented and seminal book characterized by enthusiasm for the future of family philanthropy as seen through the lens of the next generations. At the same time, they honor the legacy of multigenerational family philanthropy.”
- Kathryn M. McCarthy, Independent Advisor to families and family offices; Director, Rockefeller Trust Company N.A.
“Sharna Goldseker has been the articulate voice of an inter-generational, reflective approach to philanthropy for decades. In this collaboration with Michael Moody, her experiential empathy is augmented with solid social science. Their inspired decision to let this cohort of emerging societal engineers speak “in their own words” has created a window into a history-changing phenomenon. The book reads like a great coming-of-age novel but carries the impact of a research classic—altogether a major step forward in our understanding of philanthropy, past, present, and future.”
- Kelin Gersick, Founding Partner, Lansberg, Gersick and Associates; Author, Generations of Giving: Leadership and Continuity in Family Foundations; Clinical Instructor in Psychology, Yale School of Medicine
“Even though the book looks at next-generation donors in the USA, most of the trends described in this overdue book can also be found in Europe and around the globe. There will always be cultural differences in giving but overall the book reflects the international perspective, the global connectedness that influences the actions of this next generation. The stories of this book will be a reference of identity for many.”
- Michael Alberg-Seberich, Managing Partner, Active Philanthropy; Managing Director, Beyond Philanthropy, Berlin
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